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Innovative. Intellectually curious. What can we do for your business?

Reconnaissance Market Research or ReconMR was founded by four seasoned research professionals who want to work on strategic issues using the rigor of science blended with the innovation of art that may break with convention in an innovative, new agency. Learn More

The leading research agency of 2020 didn’t exist in 2011.

Get a new point of view in 2012. ReconMR consults with the leading businesses of Texas on custom marketing research solutions to fuel their growth. Browse through our case studies, and see how ReconMR has helped these Texas companies grow and prosper. Read On

Develop real insights for business impact. Start @ ReconMR.

Turn data into useful, practical information to help steer your enterprise. ReconMR is a new firm with unique solutions from experienced market research leaders. Explore our Reconnaissance Solutions to see some of the methods we employ. Learn More

Grow with us.
Cultivate a relationship.

We’re from here and have been there. Local folks with global perspectives. Introducing a new, dynamic marketing research agency that partners with Texas enterprises to fuel their growth. Our firm may new, but our experience runs deep. See for yourself

Introducing your
newest thought partner.

Leading reconnaissance on the tough business issues enterprises are now facing. Experienced researchers with a point of view and ready to help. Meet the key leaders @ ReconMR, learn about our track record, and how we may be able to help your company. Learn More

ANNOUNCING THE LAUNCH OF OUR FIRM

Reconnaissance Market Research or ReconMR was founded by four seasoned research professionals who want to work on strategic issues using the rigor of science blended with the innovation of art that may break with convention in an innovative, new agency.

Each with 15 years’ experience in managing important research questions and leading viable research organizations, the core team is hands-on as consultative partners with our clients. ReconMR’s organization is both fast and flexible in its style. We’re intellectually curious.

Our name, Reconnaissance was selected for its meaning of conducting strategic planning, due diligence, thorough examination and surveying of an area (such as a market or a particular target audience).

ReconMR’s primary research work is uniquely grounded in marketing science and emphasizes the art of design – sampling, question development, analysis and reporting – to provide innovative approaches that guide decision-making in the highest levels of large organizations.

Few, if any market research firms partner exclusively with local client organizations. Like you, we’re from here and know how business works. We’re from Austin, with additional offices in Houston, San Marcos and Tempe, Arizona (near Phoenix). We support strategic decision-making for the technology, healthcare, retail, media and energy sectors in our client engagements.

What can we do for your business?

Explore ReconMR via a brief video introduction by Sharon Munroe, Senior Vice President of Marketing. Sharon brings over 20 years of marketing know-how, including 15 in client and agency market research.